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Case study

Hops Products Australia

How our energy buying and management services helped Hops Products Australia make significant savings.

The client

Hops Products Australia (HPA) is the country’s largest hop grower, with farms across North East Victoria and Tasmania. HPA supplies premium hops to brewers worldwide and leads the industry in sustainable farming, ISO-certified quality, and proprietary hop breeding programs

The Problem

Existing site classifications do not reflect actual energy usage or scale

Managing electricity procurement across multiple sites lacks portfolio discipline

Limited internal capacity to identify tariff errors and secure better contracts

“Reclassifying our Eurobin site saved us more than 40%. That kind of insight makes a real difference.”
Hops Products Australia

The Solution

Energy Action ran a competitive reverse auction across 32 sites, securing lower rates and delivering a total annual saving of $35,000. For the Eurobin site, Energy Action identified a classification error. By reclassifying it as commercial, the site qualified for better rates. A leading Australian energy retailer won the bid with a contract that reduced electricity costs by 41% compared to the benchmark. The new 19-month deal covered 256,000 kWh and locked in savings despite ongoing price volatility.

Hops Products Australia

By benchmarking one-, two- and three-year offers against prevailing market rates, the team secured a $35,000 or 41% in savings.


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